JAGUAR TCS RACING ACCELERATES INTO THE FUTURE WITH GOOGLE CLOUD AS OFFICIAL CLOUD PARTNER

17 July 2024

Jaguar TCS Racing, the British race team competing in the all‑electric ABB FIA Formula E World Championship, today announced Google Cloud as their Official Cloud Partner for the 2024/25 season.

Jaguar TCS Racing welcomes Google Cloud as its Official Cloud Partner for the 2024/25 season of the ABB FIA Formula E World Championship
The collaboration will allow the British team to explore the use of Google Cloud’s AI and technologies to optimise performance on and off the track
Jaguar TCS Racing to compete in the season finale of the 2024 ABB FIA Formula E World Championship at the London E‑Prix on 20 and 21 July

This collaboration will look to leverage Google Cloud's cutting‑edge artificial intelligence (AI) and Cloud technologies to bolster Jaguar TCS Racing's performance both on and off the track. By optimising real‑time captured car performance data from the moment the Jaguar I‑TYPE 6 race car enters the pit garage, the team's engineers and drivers gain a critical edge in making live decisions, ultimately enhancing their competitiveness in the world's premier electric racing series.

The announcement comes ahead of the London E‑Prix double‑header, the 2024 ABB FIA Formula E World Championship season finale, where this weekend the British team will compete for both the Teams’ and Drivers’ World Championship titles. Jaguar TCS Racing currently lead the Teams’ World Championship, with drivers Nick Cassidy and Mitch Evans first and second respectively in the Drivers’ World Championship.

GOOGLE CLOUD IMAGES

It’s fantastic to welcome Google Cloud as our Official Cloud Partner for next season. This collaboration represents a significant step forward for Jaguar TCS Racing as we continue to push the boundaries of innovation in electric motorsport. Google Cloud’s expertise in AI and cloud technology is unparalleled, and we are eager to integrate their solutions to drive our performance to new heights. With just days until the finale of what has been an incredibly competitive season, we look forward to the journey ahead with Google Cloud.

James Barclay

Managing Director, JLR Motorsport and Jaguar TCS Racing Team Principal

We are thrilled to partner with Jaguar TCS Racing, a team at the forefront of electric motorsport innovation. This collaboration is a testament to the power of cloud technology and AI in transforming industries, while demonstrating Google Cloud's commitment to driving innovation across the entire automotive sector. We are excited to contribute our expertise to help Jaguar TCS Racing achieve new levels of performance and success on and off the track.

Tara Brady

President of EMEA at Google Cloud

Further information

For further information about Jaguar TCS Racing, please contact:

Rose Jackson, Senior Communications Officer, Jaguar TCS Racing     
Tel: +44 (0) 7384 244 015
Email: rjackso9@jaguarlandrover.com

Emily Hogg, Global PR and Communications Manager, Jaguar TCS Racing  
Tel: +44 (0) 7384 532 605  
Email: ehogg2@jaguarlandrover.com   

For further information about Google Cloud, please contact:

press@google.com

Notes to Editors

ABOUT JAGUAR TCS RACING    

Jaguar returned to racing in October 2016, becoming the first luxury manufacturer to join the all‑electric ABB FIA Formula E Championship Street racing series.     

In the 2023 ABB FIA Formula E World Championship, Jaguar TCS Racing finished runners‑up with 292 points – the team’s biggest points haul in Formula E.   

Mitch Evans finished third in the 2023 Drivers’ World Championship with 197 points, his biggest points haul in Formula E, and continues to compete for the team in 2024. Nick Cassidy joins the team’s driver line‑up for the 2024 season of the ABB FIA Formula E World Championship.   

The 2023 season saw all teams race with the Gen3 car, the world’s first net zero race car. Jaguar TCS Racing continues to race with the Jaguar I‑TYPE 6 in 2024.   

Beyond its all‑electric concept, Formula E is unique in the world of motorsport for its choice of venues. The 2024 world championship will take place on existing tracks and temporary street circuits in the centre of the world’s major cities including Mexico City, Diriyah and Monaco, with new locations including Tokyo and Shanghai. The season finale will play out across a double‑header race weekend in London.    

As an official manufacturer team in Formula E, Jaguar TCS Racing designs its own powertrain, which includes the motor, transmission, inverter, and rear suspension. Jaguar, via its long‑term Formula E technical partner Fortescue WAE, will supply Envision Racing with its powertrain for the Gen3 era.    

To control costs, the carbon fibre chassis and battery are common components and the same for all eleven teams. This allows the focus to be on developing efficient and lightweight electric vehicle powertrains which will improve the performance and range of future JLR electric vehicles.    

Formula E remains a key priority for JLR and the company’s Reimagine strategy. As the premier all‑electric world championship, Formula E allows the team to test and develop new electric vehicle technologies in a high‑performance environment. It continues to be the test bed for the team’s Race to Innovate mission that will see Race to Road and Road to Race learnings that will help shape the electric future – a future that Jaguar is passionate about, and dedicated to for the benefit of our society, the changing landscape of mobility, sustainability and our clients.    

Through our Race to Inspire mission, Jaguar TCS Racing are committed to inspiring the future generation by using the race programme to create a positive impact on our planet and the communities in which we race. From competing in the world’s first net carbon race car to supporting and training the next generation of engineers and motorsport professionals.   

For more information, visit https://media.jaguarracing.com/     

About Tata Consultancy Services (TCS)    

TCS is an IT services, consulting, and business solutions organization that has been digitally transforming many of the world's largest businesses for over 55 years. A long‑standing strategic technology partner of JLR, TCS leverages critical and emerging technology to help the race team accelerate their electrification journey, win races, and create a more sustainable future. TCS works to build better futures and uses learnings from the racetrack to transform the mobility ecosystem. A part of the Tata Group, TCS has over 603,000 consultants worldwide.   

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17 July 2024