JAGUAR TCS RACING ANNOUNCE SUSTAINABLE PERFORMANCEWEAR BRAND REFLO AS OFFICIAL TEAMWEAR SUPPLIER

30 July 2024

Jaguar TCS Racing, the 2024 ABB FIA Formula E Teams’ World Champions, announce new partnership with sustainable sportswear brand Reflo, who become Official Teamwear Supplier. 

With the teamwear line to be worn and available from Season 11 of the ABB FIA Formula E World Championship, Reflo will be the exclusive apparel provider for the Jaguar TCS Racing team across all races and events. 

The partnership between the two British brands is born out of a shared passion for sustainability in sport and a combined mission to reimagine racing, bringing forward‑thinking innovation, high‑performance and sustainability front and centre. Not only will Reflo’s Official Teamwear be worn by the race team, including drivers Mitch Evans and Nick Cassidy at races, during training and at events, but it’ll also be available for fans and supporters to purchase at Reflo.com. 

JAGUAR TCS RACING ANNOUNCE SUSTAINABLE PERFORMANCEWEAR BRAND REFLO AS OFFICIAL TEAMWEAR SUPPLIER
JAGUAR TCS RACING ANNOUNCE SUSTAINABLE PERFORMANCEWEAR BRAND REFLO AS OFFICIAL TEAMWEAR SUPPLIER
JAGUAR TCS RACING ANNOUNCE SUSTAINABLE PERFORMANCEWEAR BRAND REFLO AS OFFICIAL TEAMWEAR SUPPLIER
JAGUAR TCS RACING ANNOUNCE SUSTAINABLE PERFORMANCEWEAR BRAND REFLO AS OFFICIAL TEAMWEAR SUPPLIER
JAGUAR TCS RACING ANNOUNCE SUSTAINABLE PERFORMANCEWEAR BRAND REFLO AS OFFICIAL TEAMWEAR SUPPLIER
JAGUAR TCS RACING ANNOUNCE SUSTAINABLE PERFORMANCEWEAR BRAND REFLO AS OFFICIAL TEAMWEAR SUPPLIER

As a British company committed to becoming the most sustainable sportswear brand in the world, we couldn’t think of a better match than Jaguar TCS Racing – a World Championship winning motorsport team in the all‑electric carbon net zero sport of Formula E. The team has an impressive track record and are reimagining racing when it comes to performance, innovation and sustainability.”

“At Reflo we benchmark success through major partnerships adopting our sustainable teamwear, to spark industry‑wide change. Through this partnership we will merge top‑tier performance with unwavering sustainability practices, with the ambition to set a new norm, through provision of sustainable apparel, accessories and circular solutions, such as our pioneering RELOOP solution, as well as through environmental and community focused activations. Together, we seek to inspire other teams (and sport categories) to follow suit, future proofing the competitive world of racing and beyond.”

“Reflo prioritises the sourcing, design and development of recycled and circular teamwear, as well as the provision of sustainable packaging, delivery services, waste management and wider environmental initiatives. Reflo is continually dedicated to making a tangible impact on the environment and wider communities, having to date, recycled the equivalent of over 1 million plastic bottles, offset over 400 tonnes of carbon, planted over 100,000 trees and supported causes through monetary and resource contributions.

Rory MacFadyen
Co‑Founder of Reflo

Whilst we are still celebrating our Teams’ World Championship title win, we will soon begin our preparations for our next season in the pinnacle of all‑electric racing with our most advanced race car yet. For next year, we wanted to partner with a teamwear provider who matched the same level of performance, quality and sustainability – and Reflo deliver exactly that.

“Our partnership with Reflo provides our team, drivers and fans sustainable apparel and accessories without compromise on performance, quality and design. This partnership underscores our commitment to sustainability, ensuring that every piece not only performs exceptionally but also supports our mission for a greener future. We’re looking forward to working with the team at Reflo and having their support going into Season 11 and beyond.

James Barclay
Jaguar TCS Racing Principal and JLR Motorsport Managing Director

This is a historic moment for Reflo, as their first partnership within the world of motorsports. Reflo are paving the way for change as leaders within the sustainable sportswear market, after securing multiple partnerships across a range of sports including golf, padel, training, running and now motorsports. 

For more information on Reflo and Jaguar TCS Racing, visit https://reflo.com/ or https://www.jaguar.co.uk/jaguar‑racing/index.html

Further information

For further information about Jaguar TCS Racing, please contact:

Rose Jackson, Senior Communications Officer, Jaguar TCS Racing 

Email: rjackso9@jaguarlandrover.com  

Mobile: (+44) 7384 244 015

Notes to Editors

ABOUT REFLO:

Reflo is a performancewear brand on a mission to change the sportswear game, for good. To become the most sustainable sportswear brand in the world. Reflo specialises in sustainable, technical sportswear for partners, teams and athletes at all levels. Operating primarily within the EMEA region, specifically the UK, Europe, and the UAE, while also expanding its presence in the US, Mexico, and Japan. 

Reflo prioritises the sourcing, design and development of recycled and circular sportswear solutions, as well as sustainable packaging, delivery services, waste management and wider environmental initiatives.  

For Reflo, sustainability is a continuous journey. They are always looking for new ways to be innovative when it comes to sustainability, performance, quality and design, and they won't stop pushing the boundaries of what's possible. 

In 2024, Harry Kane, England men’s football captain, announced himself as an investor and ambassador, marking a monumental milestone for the brand on the world stage.  

For more information, visit their website atReflo.com

ABOUT JAGUAR TCS RACING
Jaguar returned to racing in October 2016, becoming the first luxury manufacturer to join the all‑electric ABB FIA Formula E Championship. 

In 2024, Jaguar TCS Racing won the ABB FIA Formula E Teams’ World Championship, Jaguar’s first World Championship win since 1991. Jaguar also won the newly created Manufacturer’s Trophy with the I‑TYPE 6 – Jaguar’s all‑electric GEN3 Formula E race car.

Jaguar TCS Racing drivers Mitch Evans and Nick Cassidy finished second and third respectively in the 2024 Drivers’ World Championship. Both Mitch and Nick will compete again for Jaguar TCS Racing in Season 11, as Formula E moves into the GEN3 Evo era. Spanning Seasons 11 and 12, GEN3 Evo will see further technical advancements to the world’s only net carbon zero all‑electric race cars including new powertrains and the adoption of all‑wheel‑drive in certain phases of qualifying and racing.  

Jaguar TCS Racing have also confirmed a long‑term commitment to the ABB FIA Formula E World Championship by signing to participate in the GEN4 era, set to commence in 2026 and running through seasons 13‑16.

Beyond its all‑electric concept, Formula E is unique in the world of motorsport for its choice of venues. The 2024/2025 World Championship will see many events take place on temporary street circuits in the centre of the world’s major cities including, São Paulo, Diriyah, Tokyo and Monaco. Additional new venues include Miami, with the season finale again set to play out across a double‑header race weekend in London.

As an official manufacturer team in Formula E, Jaguar TCS Racing designs its own powertrain, which includes the motor, transmission, inverter, and rear suspension. Jaguar, via its long‑term Formula E technical partner Fortescue WAE, will supply Envision Racing with its powertrain for the GEN3 Evo era.

To control costs, the carbon fibre chassis and battery are common components and the same for all eleven teams. This allows the focus to be on developing efficient and lightweight electric vehicle powertrains which will improve the performance and range of future JLR electric vehicles.

Formula E remains a key priority for JLR and the company’s Reimagine strategy. As the premier all‑electric world championship, Formula E allows the team to test and develop new electric vehicle technologies in a high‑performance environment. It continues to be the test bed for the team’s Race to Innovate mission that will see Race to Road and Road to Race learnings that will help shape the electric future – a future that Jaguar is passionate about, and dedicated to for the benefit of our society, the changing landscape of mobility, sustainability and our clients.

Through our Race to Inspire mission, Jaguar TCS Racing are committed to inspiring the future generation by using the race programme to create a positive impact on our planet and the communities in which we race. From competing in the world’s first net carbon race car to supporting and training the next generation of engineers and motorsport professionals.

For more information, visit https://media.jaguarracing.com/
 
About Tata Consultancy Services (TCS) 

TCS is an IT services, consulting, and business solutions organization that has been digitally transforming many of the world's largest businesses for over 55 years. A long‑standing strategic technology partner of JLR, TCS leverages critical and emerging technology to help the race team accelerate their electrification journey, win races, and create a more sustainable future. TCS works to build better futures and uses learnings from the racetrack to transform the mobility ecosystem. A part of the Tata Group, TCS has over 603,000 consultants worldwide.