DIGITAL DIRECTOR JESS MCFADYEN JOINS JAGUAR TCS RACING TO CELEBRATE INTERNATIONAL WOMEN’S DAY

8 March 2022

Digital director, Jess McFadyen spent the day with four members of the Jaguar TCS Racing team to learn more about their individual roles and discuss the wider topic of women in motorsport.

  • Digital director, Jess McFadyen, spent the day with Jaguar TCS Racing to discuss ‘breaking the bias’ within motorsport
  • Jess was joined, in the award‑winning Jaguar I‑PACE, by four members of the team who work in a range of different job roles
  • Jaguar TCS Racing is proud to celebrate International Women’s Day as part of the team’s Race To Inspire programme – aimed at inspiring a new generation of motorsport fans by telling real life stories
  • Watch the full video here: https://youtu.be/WeDtlgsJBeY

DIGITAL DIRECTOR JESS MCFADYEN JOINS JAGUAR TCS RACING TO CELEBRATE INTERNATIONAL WOMEN’S DAY

Digital director, Jess McFadyen spent the day with four members of the Jaguar TCS Racing team to learn more about their individual roles and discuss the wider topic of women in motorsport.

Celebrating International Women’s Day for the fourth consecutive year, Jaguar TCS Racing and Jess McFadyen discussed the campaign’s ‘Break the Bias’ theme for 2022 and how communities, workplaces and education can collectively break stereotypes for a gender equal world.

Acting as chauffeur for the day in the all‑electric Jaguar I‑PACE, Jess McFadyen spoke with women from across Jaguar TCS Racing, discussing how women in motorsport continue to ‘break the bias’ within the industry and what more can be done to inspire the next generation of female motorsport enthusiasts.

Joining Jess McFadyen in the International Women’s Day film out today is commercial project manager, Sara Morrow, software engineer, Lais Campelo, performance & lead data science engineer, Cristina Mañas and events manager, Jess Shortt.

Since I first started working in the automotive industry almost twenty years ago, there has certainly been a huge development in breaking down gender stereotypes and I’m very proud that at Jaguar TCS Racing we celebrate and champion colleagues of all genders. Of course, it is important that we continue to learn about how we can break the bias and encourage more women to work in motorsport in all areas of the industry whether it is commercial or technical.

Sara Morrow
Jaguar TCS Racing Commercial Project Manager

Female representation in motorsport is vital to keep encouraging younger generations to break down boundaries and prove that a career in any industry is possible if you put your mind to it. I think it is so important that we continue to challenge ourselves and others to break the bias within certain industries and ensure there is a more equal representation of women across the board.

Lais Campelo
Jaguar TCS Racing Software Engineer

In order to break the bias, I think it all begins with education and demonstrating to girls that there aren’t specific roles for men or women but if you have the ability and skill for that role, anyone can do it. At school and university, I was always fascinated by data analysis and what we can learn from it, so working as a performance data engineer allows me to use that in my day‑to‑day role at Jaguar TCS Racing. Ultimately, when it gets to race day, what is important is not my gender but what the data is telling me and how myself and the team can use this to our advantage.

Cristina Mañas
Jaguar TCS Racing Performance & Lead Data Science Engineer

I’ve always been interested in events and events management but working in motorsport wasn’t something I had considered before joining Jaguar TCS Racing, in a role I now love. Highlighting the variety of roles within motorsport is so important as there are so many incredible opportunities available beyond the more visible technical element.

Jess Shortt
Jaguar TCS Racing Events Manager
 DIGITAL DIRECTOR JESS MCFADYEN JOINS JAGUAR TCS RACING TO CELEBRATE INTERNATIONAL WOMEN’S DAY
Jaguar TCS Racing celebrates International Women's Day
 DIGITAL DIRECTOR JESS MCFADYEN JOINS JAGUAR TCS RACING TO CELEBRATE INTERNATIONAL WOMEN’S DAY
Jaguar TCS Racing International Women's Day
 DIGITAL DIRECTOR JESS MCFADYEN JOINS JAGUAR TCS RACING TO CELEBRATE INTERNATIONAL WOMEN’S DAY
Jaguar TCS Racing International Women's Day

Jaguar TCS Racing are proud to support International Women’s Day, spotlighting the incredible work carried out by the team and aiming to break the bias around gender in the motorsport industry.

Further information

For further information about Jaguar TCS Racing, please contact another amazing woman within our team:

Emily Hogg, Media Officer, Jaguar TCS Racing

Tel: + 44 (0) 7384 532 605

Email: ehogg2@jaguarlandrover.com

Notes to Editors

ABOUT JAGUAR TCS RACING

Jaguar returned to racing in October 2016, becoming the first premium manufacturer to join the all‑electric ABB FIA Formula E Championship street racing series. In season seven Jaguar TCS Racing finished runners‑up in the ABB FIA Formula E World Championship teams’ standings ‑ the most successful so far in Jaguar TCS Racing’s Formula E history.

Formula E is a real‑world test bed for Jaguar with its journey to becoming an all‑electric luxury brand from 2025. Jaguar TCS Racing will deliver new sustainable technologies and set new benchmarks in quality in support of Jaguar Land Rover’s Reimagine strategy.

Jaguar TCS Racing goal is to ‘Reimagine Racing’ and together the team will test, develop, learn and collaborate, sharing insights across Jaguar Land Rover which will benefit future road car development. Specifically, learnings and technology transfer from Formula E will help ‘Reimagine” the Jaguar brand coinciding with the company’s commitment to the Gen3 era of Formula E.

As an official manufacturer team in Formula E, Jaguar TCS Racing designs its own powertrain, which includes the motor, transmission, inverter and rear suspension.

To control costs, the carbon fibre chassis and battery are common components and the same for all eleven teams. This allows the focus to be on developing electric vehicle powertrains which are efficient and lightweight which will improve the performance and range of future Jaguar Land Rover electric vehicles.

The 2021/22 Formula E season is the second season of World Championship status as granted by the FIA – the sport’s governing body. It will be the fourth and final year for the teams to be racing with the futuristic Gen2 race cars.

Teams have two race cars, one per driver, which will be used for the full race distance of 45 minutes plus 1 lap.

Beyond its all‑electric concept, Formula E is unique in the world of motorsport for its choice of venues. The championship takes place on temporary street circuits in the centre of the world’s major cities including Diriyah, Mexico City, Rome, Monaco, New York, London and ending in a double‑header race weekend in Seoul.  

New Zealander, Mitch Evans finished season seven fourth in the drivers' championship and Jaguar TCS Racing finished second in the teams' standings ‑ the most successful so far in Jaguar TCS Racing’s Formula E history ‑ with eight podiums, two wins, one pole position and 177 points scored. After his first season with the team, Briton, Sam Bird finished sixth in the championship with two wins, three podiums and a pole position

Race to Innovate

Formula E remains a key priority for Jaguar Land Rover and the company’s Reimagine strategy. As the only all‑electric world championship, Formula E allows us to test and develop new electric vehicle technologies in a high‑performance environment. It continues to be the test‑bed for our Race to Innovate mission that will see Race to Road and Road to Race learnings that will help shape our electric future – a future that Jaguar is passionate about, and dedicated to for the benefit of our society, the changing landscape of mobility, sustainability and our customers.

About Tata Consultancy Services

Tata Consultancy Services is an IT services, consulting and business solutions organization that has been partnering with many of the world’s largest businesses in their transformation journeys for over 50 years. TCS offers a consulting‑led, cognitive powered, integrated portfolio of business, technology and engineering services and solutions. This is delivered through its unique Location Independent Agile™ delivery model, recognized as a benchmark of excellence in software development.

A part of the Tata group, India's largest multinational business group, TCS has over 556,000 of the world’s best‑trained consultants in 46 countries. The company generated consolidated revenues of US $22.2 billion in the fiscal year ended March 31, 2021 and is listed on the BSE (formerly Bombay Stock Exchange) and the NSE (National Stock Exchange) in India. TCS' proactive stance on climate change and award‑winning work with communities across the world have earned it a place in leading sustainability indices such as the MSCI Global Sustainability Index and the FTSE4Good Emerging Index. For more information, visit www.tcs.com.